Marc Schillaci - Oxatis Founder and CEO

Christmas in November: Dress Your Site Up for the Holidays!

Online sales take off in the weeks before Christmas. And this year is no exception! New Deloitte research claims that nearly: 

• 7 out of 10 people in the UK will purchase gifts online this year!

And we at Oxatis want to provide you with as much advice and suggestions as we can to help you sell better and more online. So stayed tuned to the blog!

Here's wishing you an avalanche of sales and a smooth ride when it comes to fulfillment and tracking this holiday season!

First things first:

Dress Your Site Up for Christmas
A special season calls for a special design!

• Dress up your site and/or logo for the occasion to remind your visitors that they need to start thinking about what they're going to put under the tree.
• If you write a blog, don't forget to dress it up along with your site so that people make the connection.
• Communicate a sense of urgency. Christmas is coming on fast and they need to think about ordering. For example, install a countdown that indicates the number of days left before Christmas:

Tips:

To find some inspiration and keep up with the times, take a look around your favorite sites. They've probably thought about dressing up for the occasion as well.

Don't forget that everything must come to an end... schedule an end to the festivities and bring your site back to how it was before the holiday season. Nothing's worse than driving past houses that are still blinking with Christmas lights and decorations weeks after the holidays are over!

 

Congratulations to the E-Commerce Academy Winners - October 2010 Session

For the October 2010 session of the Oxatis E-Commerce Academy, we announced the winners following a conference at the Salon des micro-entreprises in Paris. This trade show closely resembles the Business Startup show that we'll be attending in London at the end of the month.

This time around, the jury was made up of:

• Christine Lorimy – Coliposte
• Henri Kaufman – Hipipip
• Grégoire Leclercq – EBP
• Blaise Vignon – Microsoft
• Antoine Dary – Audacia
• Denis Fages – Chacunsoncafe
• And Hervé Bourdon, Nathalie Perchard and Philippe Leroy from Oxatis.

And the winners are:

Master Category:
- Géraldine Pichard from Épilation Expert
Géraldine told us that she was recruited by ODC Distribution, another Oxatis customer, for an internship. She didn't know anything about websites, but built hers on her own.

Women Category:
- Julianne Fischer from Obelligne

E-Commerce Partner Category:
- Pierre SAYEGH from France Electric

Newbie Category:
- Marion Olivieri from Figurines Avenue

General Category:
- Jérôme Leveille from Espace Ombrage
Jérôme told us about how he discovered Oxatis at the Salon des micro-entreprises exactly two years ago!

Congratulations to all of you!

See you at the next session ...